Defining the Business: True Access Capital BP Comp

This session helps entrepreneurs establish a strong foundation for their business plan by clearly defining the core of their business. Participants will work through essential elements including their mission, vision, purpose, and long-term goals while identifying the problem their business is solving in the marketplace. The session will guide participants in developing a clear and compelling business narrative that communicates what their business does, why it exists, and the impact it creates for customers and the community. By the end of this session, participants will have a strong foundational framework to support every section of their business plan and strengthen their competition submission.

This session is open to all clients, whether or not you are applying for the Business Plan Competition. We encourage all interested entrepreneurs to register. If you are unable to attend live, register to receive access to the recording and session resources.